Usage Type

Size/Time/Placement

Copies/Circulation

License Fee

Advertising Use

Brochures, Catalogs

¼ page inside

< 10,000

$100

> 10,000

$150

¼ page cover

< 10,000

$300

> 10,000

$450

Magazine Ads

¼ page

< 30,000

$200

> 30,000

$300

Newspaper Ads

¼ page

< 200,000

$100

> 200,000

$150

Package Design

3 months display

< 30,000

$230

> 30,000

$295

Transit Displays

3 months display

< 5,000

$250

Billboards

3 months display

12 boards or less

$230

Point of Purchase

3 months display

< 10,000

$250

> 10,000

$325

Corporate Use

Annual Reports

¼ page inside

< 10,000

$200

> 10,000

$300

Newsletters (external)

¼ page inside

< 10,000

$100

> 10,000

$150

Newsletters (in-house)

¼ page inside

< 10,000

$75

> 10,000

$100

Audio & Video Tapes, CD’s, DVD’s

Package design

< 30,000

$250

> 30,000

$375

Calendars

< 20,000

$200

> 20,000

$350

Posters, Flyers

Up to 16” x 20”

< 20,000

$200

> 20,000

$350

Greeting Cards, Post Cards

< 25,000

$200

Editorial Use

Magazines

¼ page inside

< 20,000

$100

> 20,000

$150

Newspapers

¼ page inside

< 250,000

$75

> 250,000

$100

Sunday Supplements

¼ page inside

< 1,000,000

$75

> 1,000,000

$100

Books, Pamphlets

¼ page inside

< 40,000

$75

> 40,000

$100

Specialized Use

Web Sites

3 years

$75

Interactive CD’s

5 years

< 40,000

$50

> 40,000

$75

Slide Presentations

5 years

Unlimited showings

$75